Indian Institute of Management Udaipur Library

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1.
Marketing Theory : evolution and evaluation

by Sheth, Jagdish N.

Edition: 1st Ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York John Wiley & Sons 1988Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8001] (1).

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2.
Handbook of Relationship Marketing / edited by Jagdish N. Sheth and Atul Parvaiyar.

by Sheth, Jagdish N | Parvatiyar, Atul [editor.].

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage Publications, 2002Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.802 SJN] (1).

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3.
Legends in Marketing ; Vol.10- resource advantage theory the research tradition period

by Sheth, jagdish N.,Ed.

Edition: 1st Ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Sage 2011Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.80092 SJN] (10).

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4.
Does Marketing Need Reform ? fresh perspectives on the future

by Sheth, Jagdish N.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: NewYork M. E. Sharpe 2006Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1).

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